14
October
B2B Tech Marketing Community Weekly Newsletter: Oct 14, 2019
October 14, 2019
So, this is our first B2B TECHNOLOGY MARKETING NEWSLETTER. We hope you will find it useful.
2019 OCTOBER HIGHLIGHTS – Focus: “MarTech Trends and Techniques”:
ABM and MarTech Industry Updates:
- Marketo & Engagio Founder Jon Miller’s predictions for marketing’s next challenge; a long but good read – Link
- Scott Brinker: MarTech is now a $122B market with strong growth in outsourced solutions – Link
B2B Social Marketing Trends: Short Podcasts and Videos
- B2B podcast listening stats and useful podcast authoring tools recommended by Product Hunt – Link
- LinkedIn’s seminal blog that popularized how B2B video content on social connects with communities and creates leads – Link
Pipeline Management: Topo on “A Proven Approach for Handing Off SDR Qualified Leads to Sales” – Link
UPCOMING EVENTS AND WEBINARS:
NOV 7: “Open Mobile & Digital Experience Summit” focused on digital and mobile marketing | Register at Link
Since this is our first newsletter, please send us your comments and improvement suggestions. We wish you a great week; thank you,
Krishnan Natarajan
B2B Technology Marketing Community on LinkedIn
krishnan.natarajan@cybersecurity-insiders.com